2. Misandry: Is it possible that political correctness in American culture has lead to a current trend in advertising where males (particularly white males) are easy targets in advertising, often portrayed as bumbling idiots, simple-minded, and the only perpetrators of crime?
3. Exploring the role of food and gender in advertising: Food advertisements can oftentimes serve as a window into society's notions of gender roles and stereotypes. Why is food marketed differently toward men and women? Why is food often connected with sexuality and gender? Why is chocolate cake a sinful indulgence for a woman while a candy bar is a hunger-busting, satisfying snack for a man?
All interesting topics. The agism seems broad - you might look at a certain segment of ads - such as fast food, or electronics - and see how old the actors/models are.
ReplyDeleteThe Misandry idea is compelling, although you might give some thought to how these sorts of ads portray women also - as threatening or shaming toward men, or as loving the "beast."
Food - this seems most well developed in terms of being specific and complex.